Widely recognized as the standard in the industry, Apple’s Final Cut Studio brings high-end video production features down to a price almost any ministry can afford. By using Apple’s line of proven and reliable workstations and portable computers, almost any video format can be captured, edited, and output.
Are you shooting HDV, DV, XDCAM EX, AVC-Intra, MPEG-2, or something else entirely? Did your head spin when you read that last sentence? Don’t worry, Final Cut Pro can handle all the settings for you. Just drop your video file on the timeline and Final Cut will reconfigure it’s settings to match whatever you video is, keeping you from having to know much of anything about what video format you’re working with. Extreme flexibility is a two-edged sword: Final Cut Pro can work with almost any video format (yes, including footage from the RED One camera) but if you mess up any of the settings you may not know how to get back to what works. With Final Cut having the capability of matching your incoming video format you can sit down and get to work knowing that it will work with whatever you throw at it.
But that’s not the end of the story. Final Cut Studio comes with five applications: Final Cut Pro for video editing, Motion for creating motion graphics, Soundtrack Pro for recording, editing, and correcting audio, Compressor for outputting your finished video to almost any format, and DVD Studio Pro for creating professional quality DVDs with completely customized menus and content. These are the ones you’ll use all of the time but there are two more applications included that are for the true geeks out there. Color gives you true Hollywood style color manipulation, masking, keying, and motion-tracking while Cinema Tools allows you to convert to and from many esoteric frame rates, timecode formats, and film related settings. Never fear though, because Final Cut Studio is well suited for the growing video ministry because you only need to expand out and use those additional programs as your proficiency grows. Begin with Final Cut Pro to get your video edited and then expand out to the other applications only if and when you need them. Once you’ve used a professional suite of production tools like Final Cut Studio, you’ll wonder how you ever got by with anything less.
Call to find out how you can bring the video editing power of the pros into your ministry to help capture and spread your message in a better looking and more efficient way.
Fri, February 19, 2010
by areid filed under